Archive | August, 2010

Four WOM Stats Every Marketer Must Know :

Here are four statistics every marketer must know. As a way of background, the stats shared below have been culled from recent Keller Fay research data. These stats are priceless research information that can benefit any marketer in any industry.

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What Americans Do Online: Social Media And Games Dominate Activity

Americans spend nearly a quarter of their time online on social networking sites and blogs, up from 15.8 percent just a year ago (43 percent increase) according to new research released today from The Nielsen Company. The research revealed that Americans spend a third their online time (36 percent) communicating and networking across social networks, blogs, personal email and instant messaging.

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