We’ve hopped around from ’Web 2.0‘ to ’Social Media‘ to ‘Enterprise 2.0‘ to our current spot on the ‘Social Business‘ train, keeping all of our baggage in tow. And that’s the problem.
If we really want to see the same kind of effectiveness in the work place that we’ve seen in the consumer space, it’s time to ditch some old habits. Here are four essential ways to make your business a social business.
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